Don't mess with Mr In-Between

If you have been following the don't ever be average discussion, (here and here) take a look at Seth Godin, marketing guru and A-list blogger, as he posts don't mess with Mr In-Between.

'He is the enemy of muddling through, making do, and coping. Either get through the dip and reach for the stars, or find something else to do...the most common response to the dip is to play it safe...to do ordinary, blameless work, work that’s beyond reproach.

When faced with the dip most people ‘suck it up’ and try to average their way to success.

Which is precisely why so few people end up the best in the world…'

index card via indexed

get the dip